Wednesday, August 3, 2011

No Quarter Surfboards partners with Surf Rescue Class

FOR IMMEDIATE RELEASE                                                                  August 4, 2011

Dave Benjamin, Class Organizer
The Great Lakes Surf Rescue Project

No Quarter Surfboards
Partners with the "Surfboard Rescue Techniques" class

GRAND HAVEN, MI – No Quarter Surfboards announces that it will be partnering with the Great Lakes Surf Rescue Project for its "Surfboard Rescue Techniques" class and "Third Coast Ocean Force" rip current awareness PSA campaign Sunday, August 7, 9:30 a.m. at Grand Haven State Park Pavilion.

“I have no problems helping someone out!” said Marty Karish, No Quarter Surfboards owner.  “I used to keep count of surf rescues, but it became too many.  It’s the norm... just something we lake surfers do.”

Karish has been swimming the lakes as long as he can remember and surfing them for almost 25 years.  

“Actions speak louder than words, and the action of partnering with the surf rescue class gets the word out about Great Lakes water safety and rip current awareness,” Karish added.

The “Surfboard Rescue Techniques” class will teach participants how to recognize the danger of the surf environment; understand rip currents (i.e. how, where, and why rip currents occur); how to survive rips; to know the “Signs of Drowning”; and how to use a surfboard or other flotation device to rescue a person in distress or in a rip current.

In 2005, No Quarter Surfboards was created to repair dings and shape custom surfboards.  As a local shaper, his philosophy is to take the time to listen and understand how and where a surfer wants to take his or her surfing ability and then shape that board that will elevate performance as well as adding custom artwork to the board.

In 2010 approximately 74 people drowned in the Great Lakes primarily due to rip currents.  The Great Lakes Surf Rescue Project is made up of Great Lakes surfers dedicated to reducing drowning incidents on the Great Lakes. Surfers have a long history of rescues along our coasts.  Surfers are often in the water when conditions are most dangerous: high surf and cold water. 

The Great Lakes Surf Rescue Project consists of two elements:
1. The “Surfboard Rescue Techniques” class;
2. The “Third Coast Ocean Force” Rip Current Awareness PSA Campaign.

The “Surfboard Rescue Techniques” class is currently FREE and OPEN to the public – Friends, Family, Employees, Employers, Surfers, SUP’ers, Kayakers, Professional Water Rescue Personnel, Social Groups of People, etc.

The “Surfboard Rescue Techniques” class will teach participants how to:
--Recognize the danger of the surf environment keeping personal safety as THE primary responsibility – Identifying hazardous conditions
--Understand rip currents; i.e. how, where, and why rip currents occur; How to survive rips;
--Know the “Signs of Drowning” – How to identify a person in trouble from within a crowd.
--Summon help
--Use a surfboard or other flotation device to rescue a person in distress or in a rip current
--React when encountering swimmers who have suffered an injury
--React to an unconscious victim
--Enroll in lifesaving, first aid and CPR training from accredited agencies.

The Great Lakes are sometimes referred to as the “Third Coast” of the United States and the “Third Coast” can have "Ocean Force" rip currents during windy weather conditions.  Each Surfboard Rescue Techniques” class will provide an opportunity to cause rip current awareness through the classroom as well as media opportunities.

  • Surfrider Foundation, Vince Deur & Ingrid Lindfors
Grand Haven, MI

  • Wet Mitten Surf Shop, Ben & John McNeil
301 N Harbor, Grand Haven, MI 49417
(616) 844-3388

  • No Quarter Surf Boards, Marty Karish
Grand Haven, MI

  • Great Lakes Proud, Austin

  • The Great Lakes Surfing Association, Bob Beaton
Grand Haven, MI

  • Third Coast Surf Shop, Ryan Gerard
St. Joseph and New Buffalo, MI

  • Beach Nut Surf Shop, Larry Bordine
1100 Main St., Frankfort, MI 49635
  • Additional partners and sponsors coming soon…

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